About Project

  • User experience
  • Webdesign

You need to go fast and everywhere ? You need an all-purpose vehicle you can use in city of in the country ? Here is the rebranding of the Proxycycle ecosystem as a leader of electric bike for anyone, from urban to rural people.

Bellecour École
Early 2020
The Brief

Taking the ecosystem of Proxycycle and Nobelity to a new brand and its website to represent all the services, from construction to sales.

The Idea

What a better idea to represent this brand with the symbol of electricity, a flash ? Who is the lightning symbol for? Zeus ! A greek word will describe each sector : sport, city or everywhere, and every bike will have his own greek name to add a little of mysticism and magic around them.

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